A Decade of Digital Media

Scenic Wonders, Inc. (SWI) expertise in digital media traces its origins in founder Matt Peterson's graduate education in experimental video and computer graphics during the mid-1970s -- an early venture into what would become known as "convergence" many years later.

As president of Dynatech Video International in the early 1990s, Peterson contributed to the buildout and launch of Star Television in Hong Kong, the worlds first all-digital-to-air broadcaster, as well as in many other early implementations of digital postproduction and broadcast.

SWI has been involved in all aspects of digital media since its inception in the mid-1990s.

Market research for digital acquisition, postproduction, and distribution has been a focus of its nitiatives since the company's founding and ts original joint venture - Phillips Market Partners - with PBI Media. SWI has worked with all the major equipment manufacturers, ndustry organizations, and user communities to advance the business application of digital media on screen and online.

Digital video telecommunications emerged as a related area of expertise soon thereafter. Not only did SWI's research activities expand to include this field, but the company produced the first VidTranS conferences to facilitate expanded business and technical relationships among telecommunications, film and video content creation, and media distribution (broadcast/cable satellite). Highlights included demonstration projects with NBC, Pacific Bell and Sony in fiber-based DTV WAN transmission and with Universal Studios and USC's Entertainment Technology Center in digital cinema. Most major video telecommunications providers and manufacturers have been SWI clients.

Through an investment and professional services relationship with MyWeather LLC, SWI provided Matt Peterson's services as president during that company's early stage years. MyWeather pioneered a number of important broadcast industry initiatives. These include Personal MicroCast®, an Internet-based brand extension service and viewer acquisition/retention tool for local broadcasters, and highly localized weather programming for NBC's WeatherPlus DTV initiative.